Better Google Shopping Results

As the largest external Google CSS partner in German-speaking countries, we facilitate profitable access to the Google shopping auction. With the margin advantage, the effective CPC decreases and there are cost savings of up to 20%. This means: The competition is simply outbid. With the same use, your ads have an advantage over normal accounting entry.

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Low costs

Benefit immediately from a margin advantage and a higher ROI

Premium advantages

Get access to exclusive CSS content and support through our premium rank

Easy set-up

Start quickly and easily with your shopping campaigns and keep your history

Full control

Retain full control of your campaigns

20 % savings with 100 % results

Instead of “ from Google”, now “ from shopping24” appears in shopping ads and you benefit directly.

It’s that easy

Within the context of competitive requirements of the EU Commission, Google allows other product search engines and price comparison sites access to Google Shopping.

During an implementation of shopping advertisements via a so-called Comparison Shopping Service (CSS) you save the margin, which Google’s own price comparison service (GSE) imposes, to the amount of approx. 20 percent. This means: In the same bid, you outbid the competitor that participates in the bid via Google’s own price comparison service.

As an official CSS partner we allow you to take part in the Shopping Ads Auction for a more favourable CPC and to benefit fully from this margin advantage .

Do you want cost savings or an increase in reach?

Unlike Google Shopping, no margin is deducted in the bidding via the CSS partner. So your bid is applied 1:1 in the auction. You choose from two strategies:

Cost savings

You reduce your costs with unchanged sales.

Increase in reach

You generate more clicks and sales with the same costs.

No Set-up fee
Flat-rate service fee

5 easy steps to lower auction costs

  1. Account creation
    We create an account for you in the Comparison Shopping Merchant Center.
  2. Admin access
    You get admin access to your account.
  3. Feed upload
    You upload your feed as usual.
  4. Link
    You link your AdWords account to the Comparison Merchant Center.
  5. Campaign creation
    You create with the linked account AdWords campaigns and activate these.
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Statement of our partner

Become a partner now

The advantages again at a glance

  • You retain control of your AdWords account
  • You retain control of your product feeds
  • Full transparency
  • Direct cost savings
  • Equal or even higher reach
  • Set-up with little expense
  • Collaboration with us as an established product search engine and official CSS partner

Sales & Advertiser Management

Sophie-Feline Blanck
Business Development Manager
+49(0) 40 6461 6004

Are you convinced?

No basic fees. No minimum contract term. CPC-based accounting. Direct increase in reach. Contact us now!

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